This episode is a book review of the classic innovation book by Geoffrey A. Moore: Zone to win. I really love the way he is talking about how to zone your company for succes. In the book he talks about all the zones. In this episode I talk about: Zone to innovate. The so called incubation & (temporary) transformation zone.
If you want to really scale your innovation inside a corporate. Read this book! And as a bonus you will get some tips how to organize the core of your organization a little bit better.
- Slides of the book: https://www.slideshare.net/rstrad1/presentations
- Website of Geoffery Moore: http://www.geoffreyamoore.com/
- Buy the book: https://www.amazon.com/Zone-Win-Organizing-Compete-Disruption/dp/1682301710/
Geoffery More talks about his book Zone to win: